TRAINING ONLINE CMA CERTIFIED MARKETING ANALYST™ *INTERNATIONAL CERTIFICATION BY AMERICAN ACADEMY*
TRAINING WEBINAR ANALISIS PEMASARAN
TRAINING MARKETING ANALYST UNTUK PRAKERJA
Certified Marketing Analyst Training Background pelatihan analisis pemasaran online
Successful marketing requires a commitment to understand and satisfy
customers. Many products “flop” because the company failed to
adequately understand the desires or requirements or constraints of
the people who will actually be using the product. For example,
Motorola designed a cellular phone with world wide capabilities, but
which couldn’t be used inside buildings or cars – the two places
phones are most likely to be needed or wanted. Thus, much of this
course will be devoted to understanding consumers better: measuring
their preferences, understanding how those preferences are formed, and
understanding whether products or services are satisfying both stated
and unstated preferences.
This course provides a comprehensive introduction to marketing
research, and discusses key concepts, processes, and techniques, as
well as their applications.
Participants gain an appreciation for the breadth and depth of the
subject and its significance for a business enterprise, whether a
start-up or an established company. Besides an overview of marketing
research, the course covers research design, including qualitative and
quantitative data, and quantitative methods used for analyzing
research data to make decisions.
This marketing course is intended for participants who want to
increase their knowledge of aspects that affect consumer behavior, and
of theories and methods for advanced analysis of consumer markets. The
final modules of this course focus on advanced market analysis and
development of decision making skills.
Certified Marketing Analyst Training Objectives pelatihan marketing analyst online
By the end of the course the Business Analyst will be able to:
1. Develop effective market strategy based on thorough anlysis
regarding customer behaviour, consumer market and thorough market
analysis
2. Learn how to recognize situations that require market research
3. Gain an understanding of the research designs that could be used
to address specific business issues
4. Broaden Participants understanding of critical research
techniques and good research practices
5. Develop practical skills that participants can use to establish
sampling plans, design questionnaires, and analyze research
studies for optimum results in Market Analysis
Certified Marketing Analyst Training Contents pelatihan pengenalan marketing analyst online
1. Module 1 – Perspectives on Strategy
2. Module 2 – Consumer Behavior
3. Module 3 – Consumer and Market Analysis
4. Module 4 – Strategizing- planning and processes
5. Module 5 – The Basic of Market Research
6. Module 6 – Designing a Research Project: The Tools of Market
Research
7. Module 7 – Cases
Certified Marketing Analyst Training Methods
* Presentation
* Discussion
* Case Study
Jadwal pelatihan konsultan pelatihan 2023
· batch 1 : 24 – 26 Januari 2023
· batch 2 : 14 – 16 Februari 2023
· batch 3 : 20 – 23 Maret 2023
· batch 4 : 4 – 6 April 2023
· batch 5 : 15 – 17 Mei 2023
· batch 6 : 26 – 28 Juni 2023
· batch 7 : 17 – 19 Juli 2023
· batch 8 : 14 – 16 Agustus 2023
· batch 9 : 25 – 27 September 2023
· batch 10 : 10 – 12 Oktober 2023
· batch 11 : 7 – 9 November 2023
· batch 12 : 5 – 7 Desember 2023
Investasi dan Lokasi pelatihan:
- Yogyakarta
- Jakarta
- Bandung
- Bali
- Surabaya
- Lombok
Catatan : Apabila perusahaan membutuhkan paket in house training, anggaran investasi pelatihan dapat menyesuaikan dengan anggaran perusahaan.
Fasilitas :
- FREE Airport pickup service (Gratis Antar jemput Hotel/Bandara/Stasiun/Terminal)
- Module / Handout
- Flashdisk
- Sertifikat
- FREE Bag or bagpackers (Tas Training)
- Training Kit (Dokumentasi photo, Blocknote, ATK, etc)
- 2xCoffe Break & 1 Lunch, Dinner
- FREE Souvenir Exclusive
- Training room full AC and Multimedia
